The fashion house has a name for beautifully designed and expertly made blouses, shirts and tunic tops using modern shapes, a myriad of fabrics and the clever use of patterns and colour to put them at the forefront of the fashion world. If you're fashion conscious then you really should take a close look at the ERFO collection.
This summer ERFO designers have presented several new colourway collections; we've chosen three for our customers.
All Purple is, as the name suggests, a melody of different shades and intensities of purple from light lilac right up to intense Bougainvillea. This season's blouses come in a range of prints from minimal to vibrant patterns using many different shades of purple while the new printed blazers, casual-long cardigan and twin set variations are made from textured polyester fabric in the full range of shades. All easy care, of course.
ERFO's summer tunics have a beautiful paisley print on cotton batiste or come in plain linen. They are detailed with pleated lace, white cotton batiste with embroidery, stripe prints with jungle motifs and flower prints in many variations. Shirts and sleeveless tops have pearl applications and front print items are made from jersey or linen.
Pink Flash is another highlight colour for this season; super summery and a little theatrical it is skillfully mixed with a little red or orange. This theme includes beautiful flower prints, new minimal prints combined with stripes or simply stripes on their own.
The blouses are highlighted with gathers and elastics, new cuffs and neckline variations. Beautiful jersey jackets come in conventional shapes as well as small, collarless styles plus a new blazer shape using an attractive cloqué fabric. Then there are feminine, sporty blazers with flower prints, striking and very attractive to the eye.
Shirts are embroidered with sequin motifs, printed with rhinestone logos or are presented as a feminine shirt with a blouson closure. Polo shirts are an important part of the collection too, created with printed piqué fabric or paisley print.
Stylish Blue combines a bright pastel blue with an intense azure - and in prints with many other midsummer tones. Blouses feature collars, miniature butterfly prints, stripes or small new checks. Collarless blouses can be seen using new floral sheers, jungle flower prints or even mini dots or two-tone stripes, plus there are tops with pleated fronts.
Jackets come with pastel fringed Channel details and there's a small denim jacket with rhinestones on the yoke. Shirts have lace details, metallic dotprints and patterns while sportive stripes can be seen as a hem detail or in the neckline area.
Sadly we don't have the space to stock the full ERFO collection but knowing our customers' tastes, we have carefully selected items in all of these colour ways to make up the Victoria Lane collection. Come along and see for yourself; if you're not yet an ERFO fan, we're sure you soon will be!