Victoria Lane Fashions

As I write this we are in the midst of our Georgedé week, showcasing the 2019 summer collection of this fabulous fashion house. Their event, holiday and cruise wear clothes are stylish, attractive and designed to flatter the figure, whatever your size or shape. I do hope you've popped into the shop this week to have a look and also taken advantage of our 30-50% discount on all printed garments in the range. We'll let you know how it went in the next newsletter.

We've also had new deliveries of high summer collections from some of your favourite designers. Take a look below for more details of which new collections are now gracing our rails.

All of this on top of our very popular summer sale which started earlier this month. Each week we add new items to our sale rails so it's worth popping in regularly to

make sure you don't miss out on our 50% discount offer.



It's raining - it must be summer




Well, the weather is crazy this year but that hasn't stopped our customers flocking in to see and buy the new high summer collections that have arrived this month. Rabe have featured prominently in these and we certainly have some very pretty tops and t-shirts in the shop.

If you follow us on Twitter, Instagram or Facebook you may have seen some of them already. If not, here are just a few of the new arrivals in store.





We love these fabulous cerise and pale grey mix prints, shown here with our super cotton jean skirt from Toni.



Sort sleeved jersey twin sets also feature in the Rabe collection, this time in blue highlighted with lime, a stunning combination. Here they are shown with our best selling summer skirt from Robell.



Robell have also given us a great summer trouser called Lena which has ladder slit interest at the side hem. Matched with a new short sleeved polo top and tunic blouse, both in blue prints they are perfect for warm, sunny days.




And Toni have brought back their very popular knee length shorts, ideal for holidays. We've teamed a bright pink pair with a printed sporty pink top from Rabe. Good to have on hand for those days when it actually stops raining!



Germany here we come (again)




We're off to Germany in the middle of July to look for the collections we will be offering in Spring and Summer 2020.



While there we'll be looking at the new designs from our best selling fashion collections and choosing clothes from across the ranges that work for our customers. As you know, we aren't slaves to one designer label or another; we enjoy putting different names together to form individual and stylish outfits for each and every one of our customers. Colours, styles and shapes don't work for everyone and we use our skill, experience and expertise to create something special for each individual purchaser. In effect, each of our sales assistants acts as your personal stylist and can help you with making decisions about your wardrobe.

If you've ever wondered why we buy most of our stock in Germany and not from the London, Paris or Harrogate shows, we've put together a blog to explain our buying philosophy.




Wimbledon Ladies' finals day
is coming to Harrogate




Well, the players aren't but we're organising an afternoon of Wimbledon related fun for everyone who joins us for Social Saturday.

Make sure you put Saturday 13 July in your diary and come along to the shop between 2pm and 4pm to join us in celebrating the tennis in time honoured fashion; yes, there will be strawberries and cream, plus a cheeky glass of bubbly and the opportunity to browse our collections of summer clothes in the company of like minded fans.

We will still have plenty of high summer outfits available plus our sale rails which promise a 50% discount on marked prices. However, in addition we will be offering a further reduction of 20% off the sale price for anyone joining us on Social Saturday. Now that really is an offer you don't want to miss.

We've called it Social Saturday because we are only advertising the event on-line through our website, social media accounts and this newsletter. If you want to pass the news on to your friends and family please do so, we will be delighted to see them too.

While the event is free and easy, with no need to purchase a ticket, it would help us to make the day go more smoothly if we have a rough idea of the number of guests to expect. So why not give us a call on 01423 709 267 or send an email to to say you are coming and we'll look forward to welcoming you on the day.



  Victoria Lane Shop  


Welcome Back Basler



Collections come and go in the shop; sometimes because a fashion house is stronger in one season than another, sometimes there are changes with the designer or ownership which lead us to hold back and sometimes the business closes for one reason or another.

Basler is one name that has been missing from our rails for a couple of seasons. In this case, not because we decided to stop buying their wonderful clothes but because the company ceased trading for a while before staff bought it out.

The excellent news is that Basler is back with us and we are delighted that their new autumn collection will be gracing our rails from August.

To celebrate their welcome return we are holding a Basler event to introduce their new designs and show how they can be incorporated into your autumn and winter wardrobe.

Join us for our special showing of the new Basler collection on Tuesday 13 August at 11am. Places are limited so please book your place early to avoid disappointment. Call us in the shop today.



September fashion shows



It's hard to believe but it's almost time to start our ever popular fashion shows again, this time with a twist!

At the same time as showing off our beautiful new collections we're planning to raise funds for our favourite charity - Hearing Dogs for Deaf People. We know this is a popular charity with our customers who have always been so generous in buying raffle tickets at previous events.

This time access to the four shows will be strictly by ticket only, purchased in advance through the shop with the very modest cost of £5 per ticket being passed on in full to the charity. Tickets can be purchased on your next visit to our shop or reserved by calling us on 01423 709 267.

As usual, all of your favourite designers will be on display and maybe we'll even be able to tempt you to look at designer collections you haven't tried before. There will certainly be something for everyone in these shows.

As usual, we expect a full house at all the shows so please book early to avoid disappointment. See you there!


  Victoria Lane Shop  


Newsletter offers



Over the coming months we will be introducing new and exclusive offers such as Social Saturday for our newsletter readers and social media followers. Would your friends or family like to be included?

Why not point them in the direction of our website ( where they can complete the application form, the first step of a two stage process. Their welcome email will have full details of how to confirm their registration and once they have done that they will be on our monthly mailing list.

Obviously you and they can cancel the membership at any time. Just send an email to and put 'Newsletter cancellation' in the subject line.

Please note:

Due to the new Data Protection laws we are only allowed to send our subscribers a copy of the newsletter if they have:

Completed a registration request

Responded to the confirmation email they receive

We can also reassure you that your data is safe with us; we don't pass any details on to anyone!



Victoria Lane Fashions
124 - 126 Kings Road, Harrogate, North Yorkshire, HG1 5HY

01423 709 267